Workshop: Marketing Your Specialization 101
Webinar + Content Playbook

What’s the most effective way to stand out to prospective clients as an executive recruiter? Through tailored marketing strategies that highlight your specialization.

Webinar + Content Playbook Sign-up

Whether you are a boutique firm that's highly specialized, or part of a Practice within a larger global search firm, what really wins new searches and work is marketing your knowledge and track record of success within a specific niche of search projects.

To save you time and stress, we’ve put together a slate of free and live, written, and video content we’ll deliver to you over the course of the next month.

All you have to do is register to get access to our webinar and a 5-part playbook including:

  • Guidance from industry experts on how to market your specialization
  • Our top resources on how to find and win new business
  • How to use Clockwork to power your marketing process

Part 1: Live Webinar Session

On March 13, 2025 at 2:00 pm ET / 11:00 am PT, we’ll be hosting a webinar featuring a panel of experts who have spent years helping search firms and executive recruiters market their services and expertise to deliver tangible results.

This webinar will focus on how you can kick-start business development and lead generation for your specialization by:

  • Identifying and leveraging the best marketing channels for business development
  • Creating and implementing a simple, consistent and engaging content strategy.
  • Using LinkedIn effectively for building pipeline
Sign Up
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Webinar Panelists:
Panelist

Bianca Rodas

Vice President, Marketing

McDermott + Bull Executive Search

Bianca Rodas Headshot
Panelist

Julia Scheffer

Global Director, Business Development

AltoPartners Executive Search Worldwide

Julia Scheffer headshot
Host

Thaddeus Andres

Director of Marketing

Clockwork Recruiting

Thaddeus Andres Headshot square 1-1
Content Playbook

Part 2: Marketing Playbook

A follow-up guide to optimize every part of your business development using your unique specialization.

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Once you register below, you’ll be on our list to receive a 4-part written and video playbook that we’ll share with you via email after the webinar concludes—designed to help support your business development efforts post webinar, and optimize every part of your sales funnel with your unique specialization in mind.

This content will be available only to registrants, and will cover:

  • How to leverage your thought leadership to drive traffic and engagement on LinkedIn
  • Developing effective content to generate leads that highlight your expertise
  • Running a successful webinar for business development
  • How to use Clockwork to find and win work as an executive recruiter
Sign Up
Ready to start building stronger relationships, grounded in your experience, that lead to steady search work?

Register now.