The reality is that even when a firm finds software that will help achieve its goals, there is a chance the decision makers will want to wait before making such a significant investment. This hesitation is understandable; after all, there is a common perception that adopting a new technology platform is disruptive to a team’s established workflow and costly to implement. However, with the right software, the opportunity of a better workflow, happier employees, and revenue growth is much more likely.
